Amplify Marketing Impact: Integrate Multi-Channel Efforts

Announcing Friday’s Morning Keynote-
Amplify Your Marketing Impact: Integrating Multi-channel Efforts Without Increasing Your Workload

You’re managing campaigns across many channels – social, email, SEO, paid ads, and more. But fragmented efforts deliver fragmented results. How do you coordinate channels to multiply your ROI? You must efficiently repurpose content, identify patterns in performance data, and apply insights across channels. Join 20-year marketing veteran Dale Bertrand as he unveils his playbook of strategies that fully exploit each channel’s unique strengths and translate insights to other channels, ultimately multiplying your marketing results without additional effort.


  • Identify useful patterns across channels
  • Repurpose content across channels to maximize value
  • Connect channel insights to pinpoint optimization opportunities
  • Optimize customer touchpoints driving awareness and conversion

About the Keynote Speaker

Dale Bertrand has been an SEO specialist to Fortune 500 companies and venture-backed startups around the world for two decades. Dale is a marketing leader, technologist and real estate investor. He advises businesses in industries related to his expertise, including hospitality, healthcare and technology. He has trained marketing professionals at TripAdvisor, Microsoft, HubSpot, and Proctor & Gamble. Dale applies his graduate school work in artificial intelligence to search engine marketing. He has BS and MS degrees in Computer Engineering from Brown University.

What Our Attendees Say About the Event

The Multifamily Social Media Summit has quickly become my favorite event to attend — the intimacy of the venue enhances the ability to make meaningful, productive, and lasting connections. The conference covers more than just social media marketing but all the salient issues related to social and digital marketing featuring competent speakers from both inside and outside the industry.
-Daniel Paulino, Vice President of Digital Marketing, Bozzuto

Besides being held in the pristine setting in Napa, the conference is much more than that. It’s a 3-day period where the best social media marketers and those wanting to learn more on a variety of topics, gather to discuss and celebrate the platforms that help build us brands, maintain connectivity to audiences and influence buying decisions. It’s a fun, well-organized and meaningful conference that all marketers should plan on attending.
-Jessica Mancuso, Vice President of New Developments | Student, Asset Living


Pre-registration will be closing soon- register to secure your place with your multifamily colleagues!

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