HubSpot: Staying Ahead of the Social Algorithm

Back by popular demand and always one of our most highly rated speakers, Dylan Sellberg, Product Manager at HubSpot,  returns to MSMS in 2019!

Dylan is presenting “Staying Ahead of the Social Algorithm.” It’s no secret that HubSpot knows social media, with nearly 5 Million Monthly blog visits, 800k Twitter followers, and nearly 2 million Facebook followers – their success has been a result of staying ahead of social media algorithms. In this talk, he’ll provide practical tips, tricks, and strategies to ensure your reach stays strong through the consistent tweaking refinement of the network’s algorithms.

By the end of this session, you will know how to:
-Learn fast through experimentation of new features and find the right fit for your organization within the multifamily industry
– Effectively shift a social strategy to meet the needs of new tech
– Predict the next major algorithm shift through competitive analysis

We were thrilled that Dylan featured the Multifamily Social Media Summit in a HubSpot blog post about his talk last year:


More About Dylan

Dylan Sellberg is a Product Manager at HubSpot in Cambridge, MA. He started his first business at age 11 and has been learning ever since. Today, Dylan collaborates with HubSpot design, engineering, and product teams to deliver remarkable products to HubSpot’s customers. Prior to HubSpot, Dylan worked at Catalina managing the multimillion-dollar portfolios of Coca-Cola and Johnson & Johnson.

He holds an M.S. in International Marketing and Brand Management from Lund University in Sweden which consistently ranks among the world’s top 100 universities, a B.S. in Sports Management from the University of Tampa, and a Lean Six Sigma Green Belt from the University of South Florida. Dylan’s continuing education involves the pursuit of an Organizational Behavior Certificate at Harvard Extension School.

When he’s not solving business problems through product development, you can find Dylan speaking at industry events or out on the golf course.

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