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WORKSHOPS
Erica Byrum – How to Create “Thumb-Stopping” Social Media Content PART 1
Erica Byrum – How to Create “Thumb-Stopping” Social Media Content PART 2
Kandrac and Kole – How to Make Instagram-able Moments – Perspectives from Two Interior Designers
Martin Canchola – Why Google My Business Should Be at the Forefront of Any Social Strategy
Annette Smith – Instagram Stories: How to Tell a Better Story
Ryan Davis & Danny Bowen – Targeted Social Advertising in the Age of Privacy
THURSDAY SESSIONS
Andrew Davis – Keynote: The Curiosity Factor
Dylan Sellberg – Think like a Product Manager to Supercharge your Multifamily Social Media Marketing
Shawn McGahee – Key Consumer Behaviors and Trends in Social Marketing According to Google
Hope Horner – Maximizing Resources: Creating Budget-Friendly Marketing Videos Yourself
Kelley Shannon & Esther Bonardi – Insights with Impact: Social Media Strategies for 2020
Will Ferguson – Social Media Ads: How to Stand Out in a Crowd
Ryan Brown – Experience Matters: Integrating Experiential Content Into Your Digital Marketing Strategy
Afif Khoury – Top Social Media Trends of 2020 and Leveraging Them for Multifamily Businesses
FRIDAY SESSIONS
Andy Crestodina – Building Better Mousetraps: A Content-Driven Approach to Conversion Optimization
Erin Cell – How to Outsmart the Algorithms & Use Analytics for Ultimate Success on Instagram
Laura Pence Atencio – How to Create Winning Facebook and Instagram Video Ads
