July 14-16, 2021 | The Meritage Hotel and Spa | Napa, CA

The Multifamily Social Media Summit is the ONLY event specifically developed for property management firms leveraging social media and content marketing to retain and attract new residents. 


Updated Agenda!

Register for $100 Savings!
Early Bird Deadline is June 7!

About the Conference


As we continue to evaluate the Covid-19 pandemic impact on our community and around the country, we are moving the dates for the Multifamily Social Media Summit to Wednesday, July 14 – Friday, July 16, 2021, at the Meritage Resort and Spa in Napa, CA.  This decision has been made with an abundance of caution and practicality. We are committed to providing a safe environment for our participants and greatly appreciate your patience and support as we gear up to host another stellar conference!


The Multifamily Social Media Summit, now entering its 9th year, is the ONLY event specifically developed for property management firms leveraging social media and content marketing to retain and attract new residents. Sessions include a mix of business and technical topics that focus on social media measurement, ROI, and implementation presented by successful practitioners from primarily outside the multifamily industry.

Missed the last event- View the 2020 Program Guide and Event- download PDF

Who Should Attend

Senior and mid-level executives and managers in property management companies including:
  • Multifamily Industry Executives and Managers
  • Regional Management Executives and Managers
  • Owners
  • Developers
  • Asset Managers
  • Marketing Professionals
  • Social Media Specialists

Announcing Our 2021 Keynote Will Bowen!

Funny Motivational Speaker, #1 International Bestselling Author, Founder of the Complaint Free Movement with 11+ Million People Worldwide, World Authority on Complaining

Will has been featured on Oprah, The Today Show, Dr. Oz, CBS Sunday Morning, The ABC Evening News, Newsweek, People magazine, Forbes magazine, O magazine, and Chicken Soup for the Soul.

So far, more than 11 million complaint bracelets have been distributed worldwide. The six millionth Complaint Free® bracelet was personally presented by Will to the late Dr. Maya Angelou.

Will has written 5 books (so far) that have sold in excess of 3 million copies and have been translated into more than 25 languages.  Will travels the world motivating businesses and organizations of every size, from conference rooms to amphitheaters. His presentation clears up the “ear pollution” of complaining in a way that is engaging, inspiring and funny!  Learn more about Will >>


2021 Keynotes and Topics

How to Use Short Videos for More Impactful Social Posts

Short video content has become one of the best ways to grow social media engagement. Platforms like Instagram, Pinterest, and YouTube have taken TikTok’s lead to capture community attention. In just 60 seconds you can gain thousands or millions of views. Companies are gaining traction and making sales faster than ever before with quick clips.…

Read More

How People Make Decisons and Using It to Your Advantage

The Lazy, Crazy Way People Make Decisions (And How to Use That to Your Advantage!) As marketers fight for attention and engagement, they overlook a critical fact about their audiences: they have lazy brains! It’s not that the people you target aren’t smart and educated – they are. It’s just that the human brain is…

Read More

Thank You to Our Sponsors & Exhibitors